Should you be looking to find the best niche research tool to support both you and your business online then I will make your assumption that you understand the necessity of market and keyword research, picking out the most relevant keywords which have low competition along with a high volume of searches.
With that said ,, let’s start working on my Long Tail Pro review where we are going to be investigating the efficiency and effectiveness of this tool in 2016. I may also be comparing the characteristics & functionality of Long tail pro alongside other industry recognized market and keyword research tools.
However, who am I and exactly how am I qualified for make such bold statements & conclude what is and exactly what is not the ideal keyword research tool currently available on the market?
I’ve been utilizing market and keyword research tools, such as Long-tail Pro since i have began my blogging journey over 8 yrs ago and definately will continue to accomplish this for the foreseeable future, keyword research tools offer unparalleled functionality that acts as both time savers & a gold mine for locating low hanging fruit for first time & established websites.
Together with the introduction out of the way, let’s get in the nitty-gritty of Long-tail Pro!
Long-tail Pro is an Adobe Air desktop based application which utilizes the Google Keyword Tool to drag through keyword data regarding a specific sub-group of keywords that this user is interested in analyzing.
Using seed keywords (up to 10,000) it is possible to quickly build out a highly relevant selection of related keywords that can be displayed alongside their monthly 86devkpky volume, the typical Adwords CPC, advertiser competition & lastly the Long-tail Pro keyword competition metric (only available to platinum users).
Long Tail Pro enables you to quickly, efficiently and effectively create highly relevant keyword lists based on singular or multiple seed keywords. Using this data then you can analyse each keyword by its search volume or higher importantly Long Tail Pro’s keyword competition metric.
What exactly is LTP’s Keyword Competition metric?
Probably the best, definitely one of the most unique feature of Long Tail Pro is it’s ability to generate a ‘keyword competition’ metric which determines the level of difficulty a keyword has.
Similarly to how Moz Keyword Analysis tool works, LTP analyses the average person keywords top 10 search engine rankings displaying and making use of in its calculation these metrics:
Once calculated Long-tail Pro will generate a keyword competitiveness result ranging from – 100, with 1 being the easiest to position for and 100 being almost impossible. However, in my experience nearly all cases keyword competition scores range between 10 – 55.
What exactly is a good Keyword Competition score?
Should you plan to try Long Tail Pro, i then do recommend seeking keywords using a keyword competition metric of lower than 25 for brand new websites, and up to 40 for established websites should you be looking for fairly quick wins.
Will be the keyword competition metric open to all LTP customers?
Unfortunately not, to gain access to the Keyword Competition metric you should have a monthly subscription to Long Tail Pro this costs $17 per month.
Long Tail Pro isn’t really the only tool with a unique keyword competition metric…
Up to now, we now have introduced Long-tail Pro & discussed it’s unique feature the ‘Keyword Competition’ metric, however Long Tail Pro will not be the only niche research tool that has it’s own unique competition metric. Moz have developed their very own metric that is certainly simply called “Keyword Difficulty”. This really is a percentage-based metric, the bigger percentage the metric may be the harder it is to position for.
Whenever we would simply compare the keyword competition metrics of both Moz & Long Tail Pro, I’d say in my experience that LTP’s metric is more reliable. However, a niche research tool cannot just be reviewed for this one metric, to give an objective article on Long Tail Pro we have to dig deeper in the usability from the tool.
When we above mentioned, to produce a selection of keywords you simply need to add one or even more seed keywords and then click generate keywords, it’s so easy. There are several different features you may also use, like importing a summary of seed keywords from an external source as well as filtering the outcome by amount of words inside the query, average CPC & variety of searches.
Once you have clicked generate, Long-tail Pro typically takes between 1-3 minutes to product the keyword list, however and also this is dependent upon the type of seed keywords you will be adding and the scale of the results. After the results have already been delivered, the data available is essentially a nicely organized version of Google keyword planner, the only difference is if you possess the monthly subscription then you could also calculate the individual keywords LTP competition metric.
However, to conclude this part of Long Tail Pro; whilst having data nicely outlined, the capability to add keywords to your favorite tab and delete irrelevant keywords is no huge advantage over utilizing the Google keyword planner or just exporting data into an Excel sheet and using your personal filters/formulas to hand opt for the most relevant, highly searched keywords.
The greatest good thing about Long Tail Pro’s market and keyword research feature will be the ‘keyword competitor’ metric and unfortunately as which is not available for those Long-tail Pro users I have to supply the keyword research feature of LTP a 5/10.
This is certainly definitely one of better features of Long-tail Pro, letting you analyse the top 10 search engine results for an individual keyword. By calculating the competitiveness of any keyword, you are given a variety of results, while we discussed above these are:
These are typically all very beneficial data points to work with when determining the competitiveness of a keyword. This feature collects and compiles all of the above data in a very straightforward table structure.
As being a standalone feature, it doesn’t give a big enough advantage over any one of it’s market competitors however once more, in the event you purchased the monthly subscription you might not only obtain access to the data above but in addition have a keyword competition metric for your keyword you have been analyzing.
Overall, similarly to the keyword analysis feature to completely be for any significant benefit the competitor analysis tool should have the keyword competition metric. With no KC metric, Long Tail Pro’s competitor analysis feature definitely includes a time saving element with it, but it’s not really useful enough.
This brings us through to our last feature inside our Long Tail Pro review, the rank checker which we have not previously referred to. For anyone who is informed about SEO, you will know that possessing a tool to check on rankings of your respective website for it’s target keywords on a daily basis is very important. Well, Long Tail Pro offers a feature that could do just that.
Long-tail Pro: Rank Checker Feature
For those familiar with rank checking tools, Long-tail Pro is probably not the initial tool you would associate using this type of process. However, Long-tail Pro comes with an in-built feature enabling you to do just that, which definitely is useful!
Quite simple, you add the domain URL & keyword, as well as the country for which you are trying to rank for. After that, simply click check rank.
Once the results have been compiled you will realize the career number appear to your website and also the target keyword within Google, Yahoo & Bing.
And that’s that, it’s a simple feature but that doesn’t stop it from becoming a extremely helpful feature and indeed a good added touch to the long-tail pro offering.
To date, we have introduced Long-tail Pro, explained the inner workings from the keyword competitor metric & explained it’s 3 core features. However, everything we have yet to do is focus on it’s negatives so let’s do this now!
Long Tail Pro: Issues
I will be blunt here, in the a few years I have used Long Tail Pro I have yet to find out an update that has actually had any significant (if any) changes to it’s functionality or the interface. I actually have also yet to find a strategy to its biggest problem that I have and yet do experience very frequently and that is certainly the inability for very long Tail Pro to consistently restore data.
Unfortunately, after many e-mails back and fourth together with the Long-tail Pro support team I still experience a challenge where I am going to develop a new campaign or try to dig further into an already established data set with new seed keywords and also the keyword analysis feature will show the burden box but just do nothing.
This is one with their biggest problems in my opinion and whilst it doesn’t stop me from utilizing Long-tail Pro it can do cause lots of unnecessary frustration.
Actually though, besides the issue I recently talked about there really is hardly any other issues with Long-tail Pro, the way it is. Of course I could possibly list several features I’d enjoy to see in Long-tail Pro having said that i won’t.
Well, a similar could possibly be said for everything I own, the Macbook Pro I am currently using to operate Microsoft’s Office for Mac, the Word document I am just currently using to write down this article or maybe the CMS system I am going to later be using to upload and publish this article. There is certainly minimal in life that is certainly perfect, however for keyword research Long Tail pro does a great job.
Let’s set out to wrap things up, I’ve covered from the main attributes of Long Tail Pro, the principle issues We have knowledgeable about Long Tail Pro and now I am going to summarize who is the intended user of Long-tail Pro, why you would want have a go and how you get nothing to lose in doing so.
Who should purchase Long Tail Pro?
Firstly, for those who have a well established website and you would like new content ideas, means of driving more organic traffic then try Long Tail Pro.
Secondly, if you are searching to construct a whole new website, whether you will have a topic idea or otherwise not, try adding a couple of seed keywords into Long Tail Pro to see what results you obtain. Unsure what in the first place, then look around the room you will be in, think about the topics that get your interest most, consider the things you are most keen about, niches you may have come across, products you may have encounter, news you might have read about then put some seed keywords together and click on go!
Thirdly, should you be an internet advertiser then Long Tail Pro comes in handy when trying to drag together a data group of keywords to bid on.
Basically, if you currently spend a lot of time doing market and keyword research inside the Google Keyword Planner, then try Long-tail Pro. If you haven’t even got that far, then stop and try Long Tail Pro before you have even used the Google Keyword Planner.
How about the alternatives?
It appears I am informing you to test Long Tail Pro, without thinking about the alternatives available on the market.
Why, would I urge anyone to try Long-tail Pro without with the alternatives?
Well, simply because you have practically nothing to get rid of, simple.
Long Tail Pro has a 10-day free trial; with absolutely no need for credit card details, meaning even though you ignore it, you won’t be charged!
In the event you got this far down my Long-tail Pro review then I urge you, actually no I command anyone to go and try Long-tail Pro, and following your day an assessment is merely one person’s opinion.
Go and check those out as well, each of them have some form of free trial and therefore are worth testing, there is no one tool fits all solution here. The alternatives are:
Moz – 30-day free trial, after entering credit card details however you get reminded ahead of the trial expires.
Note: Moz doesn’t actually work as a Niche research tool, instead it can be used with either Long-tail Pro or Google Keyword Planner to help determine the competitiveness of a single keyword & analyse the very best 10 results, along with analyzing the competitions website lastly tracking your target keyword rankings.
SEM Rush – SEMRush currently provide a 14 Day Free Trial Offer if you sign up via this website. SEMRush will be $69.95 a month with regard to their basic package>> Register to SEMRush << still undecided then read my review of SEMRush.
Note: Similarly to Moz, this doesn’t actually provide additional keywords based on seed keywords that you enter, but instead it is a massively beneficial tool for competitor analysis & keyword analysis.
Authority Metrics – this is a new tool to the niche research market, and acts just like Long Tail Pro. It has been created by a couple of the guys from No Hat Digital and is definitely worth examining. Fortunately, your hard earned dollars is covered by way of a 30-day money-back guarantee, offering you lots of time to examine the tool and it’s features and functionality.
Good question, it’s one thing to recommend tools if your not making use of them then that’s a bit silly isn’t it?
Well, I am actually using Long-tail Pro, ahrefs, SEM Rush & SERPwoo as convenient as it can certainly sound. Besides that, In addition, i use Google Keyword Planner, and that i utilize them all together, as being a combined effort for the greatest keywords, analyse the SERPs and comprehend the overall market scope.
I want to wrap this up, since this is starting to turn directly into a monster piece, to conclude I do enjoy using Long-tail Pro, it’s keyword competition metric is incredibly useful and has helped me to to cut out a huge number of keywords before yet still does today. Should you be looking for an affordable solution to your keyword research then I’d definitely recommend Long Tail Pro across the rest, as it’s far more affordable.